E-Commerce

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How to Network Effectively

Networking is the art of making and utilizing contacts. The goal of networking is to create a pool of people and information that can directly increase the quality of your product or service, decrease customer attrition, and, most importantly, leave your competition wondering how you won a job they ...

Get Ready to Sell Online

The Internet is a great promotional vehicle, research tool, and communication channel for connecting with clients and customers. But in today's marketplace small businesses are discovering that the real payoff of an online presence is electronic commerce: using the Web to sell your small business' p...

E-Commerce

  OBJECTIVE: E-commerce is the sale of products and services over the internet, and the fastest growing segment of our economy. It allows even the smallest business to reach a global audience with its product or message with minimal cost. In this session, you will learn if an e-commerce website...

Brand Visual Identity Guideline

Provided by Potential.com, Content Partner for SME Knowledge UAE   This video talks about the brand visual identity guideline that constitutes the following elements: Logo placement, colors, fonts, visual and web elements. For more videos , please visit our website http://www.potenti...

How to Stay True to The Brand

Provided by Potential.com, Content Partner for SME Knowledge UAE   This video talks about keys tips to follow in order to stay true to the brand.   For more videos , please visit our website http://www.potential.com  This video is part of the Khalifa Fund training Program,...

Developing Brand and Story Telling

Provided by Potential.com, Content Partner for SME Knowledge UAE   This video talks about the importance of storytelling since customers want to relate to the brand and get inspired by it. In addition it highlights key questions to be considered when developing a brand. For more vide...

Why So Many People Resist Networking and Miss Out

Provided by Potential, Content Partner for SME Knowledge UAE   Every year, more evidence comes out on the success people have using networking to grow and promote their businesses. But I still see so many people who, for one reason or another, continue to resist networking. I beg...

Should Your Business Have a Podcast?

Provided by Potential.com, Content Partner for SME Knowledge UAE Your business probably has a website, Twitter account and Facebook page, but does it need a podcast? Consumers enjoy podcasts because it gives them alternative and more convenient ways to consume content, says Deborah Shane...

An overview of business intelligence and its importance to your business

Provided by Potential.com, Content Partner for SME Knowledge UAE Business Intelligence (BI) refers to an IT-based process of collecting, analyzing, forecasting, and improving business performance, based on past raw data, for the purposes of extracting actionable insight from existing data, mitigati...